The New Face of Giving by Andrea Stone

October 13, 2008 nccjen

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I read the article The New Face of Giving I thought this article was interesting. Basically, it talked about how the younger generation seems to be increasingly giving more to charity and linking it to the newer methods of donating money. These methods included: the internet, text messages, concerts, etc. I think these methods are great especially with the micro-donation that is being allowed. Because I know that a lot of times people will give what they can and even if it is five dollars they can still contribute without being hit with the minimum donation amount which will most likely stop them from donating.

One thing I did not care for was the comments on the bottom of the article. I am not a big fan of politics though I follow it periodically but not closely. People were focusing on politics, making remarks about Biden, McCain, and Obama. I just thought it was unneccessary especially because the article was focused on increased involvement in charities by youths and people were calling people out calling them “socialists” and such, I just thought it was negative and kind of inappropriate.

http://www.usatoday.com/news/nation/charity/2008-10-07-newface-giving_N.htm

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5 Comments Add your own

  • 1. mjleach87  |  October 13, 2008 at 11:56 pm

    I have not heard of this view that the younger generation is more willing to donate because of the number of different methods available to people now. Personally, I still tend to believe our generation is a bit more self-interested but I can definitely believe technology has spawned the youth to donate through a variety of convenient methods. But thanks for the article, a point I’ve yet to see,it reassures me that our generation won’t become a failure.

    -Matthew

  • 2. sfmindtrap  |  October 17, 2008 at 2:01 pm

    I read your blog and I had to go look at the comments. I think it is so funny that people throw the term “socialism” around so freely these days. If giving to charities that help the needy, or nonprofits that are doing great work around the country and the world is socialism then what is compassion? There are some people out there with very warped world views and in these few weeks before this extremely important election they are out to play. I think the “new ways of giving” in terms of the internet etc can be summarized by Obama’s campaign. He has raised ridiculous amounts of money using the internet, more than any other campaign. Nonprofits can also use these same resources, although their cause may not be as exigent to some.

  • 3. njeri08  |  October 17, 2008 at 11:12 pm

    Because of the current economic conditions in our country, charities are reporting lower donations. The new ways of giving could help organizations raise millions of dollars by having many people donating small amounts. From what I have read, many nonprofits get their money from companies which are now undergoing financial hardships. Certainly raising money the new way has been proven successful during this campaign season.

  • 4. The Right Perspective  |  October 18, 2008 at 10:53 pm

    I agree with many of the comments that mjleach87 made. Obama and many others are making a lot of money off of utilizing the internet as a selling tool. Maybe the non-profits need to adapt some of the same ethics as politicians. Maybe the non-profits aren’t paying the marketing people as much as the VP’s, so maybe they just don’t want to do the work. Pay them 120-200k and I get they will come-up with good planning on acquiring money.

  • 5. mnavia  |  October 20, 2008 at 11:37 pm

    As every generation grows there needs to be an exchange to be able to communicate with them. Many of us spend alot of time on the web and I think using it for raising money should be a new tactic for nonprofit fundraising.
    With so many ways to contribute nowadays it is easier to donate and maybe thats why we see younger generations are giving more. It may also be in small amounts but that collectively the donations are big.


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